The Company

Charlotte Biney-Wright founded the apparel company ©Jo-Essel believing that looking good need not cost a fortune. With degrees in mechanical and software engineering, the single mother of three knew that to be taken seriously in her industry and elsewhere, a strong, positive and pleasant image would be key. In September 2018, Charlotte incorporated ©Jo-Essel in Bickley, Bromley, Kent, in the United Kingdom. Looking gorgeous is everything.